For Immediate release Oct 31, 2017
Kuala Lumpur, Malaysia
SPORTSFIX APPOINTS SHENTON GOMEZ AS DIRECTOR OF MARKETING
Kuala Lumpur, October 31, 2017 – SportsFix, ASEAN’s leading mobile-centric over-the-top (OTT) streaming platform, is pleased to announce the appointment of Shenton Gomez as Director of Marketing. An experienced digital sports specialist, Shenton brings a wealth of experience to TSA’s latest venture and will be a key part of newly appointed CEO Carl Kirchhoff’s team.
Shenton was part of the team that led the transformation of Stadium Astro to become one of the top sports website in Malaysia. He also played a key role in content and online marketing strategy for the development and launch of Malaysia’s first ever Fantasy game based on the Malaysian Football league. He spent two years travelling the region as a media officer for the Asian PGA Tour and prior to that was a sports journalist for Malaysia’s the New Straits Times.
“We are on our way of changing the sports media landscape with the launch of SportsFix and are excited to have Shenton as part of our team. With his passion and deep understanding for sports, Shenton checked all the boxes for bringing SportsFix to millions of fans in Malaysia and South East Asia. Our partnership approach with Telcos and other distribution partners requires a holistic marketing approach of off- and on-line marketing which Shenton has gained over the years.” said Carl Kirchhoff.
“SportsFix is ASEAN’s first and only LIVE and VOD sports content being offered on an OTT platform and there is a tremendous potential for growth. I am excited to be part of the SportsFix team in becoming game changers to how the ASEAN market consume sports content,” said Shenton.
Sportsfix is owned by SF Media Holdings Sdn Bhd, a subsidiary of TSA (Total Sports Asia), Asia’s global leader in sports content. Sportsfix is Asean’s first and only LIVE and VOD sports content OTT platform. Sportsfix is streaming popular local, regional and international sports content on its platform and works closely with Telecommunication operators across the region to deliver the content directly to millions of mobile devices. Anytime, anywhere, now everyone can watch their favourite sports. Check out www.sportsfix.tv .
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